Google launches Hotpot for businesses

November 17, 2010

Google has just launched a new service called Hotpot.  It really is an extension of an existing service, Google places, but adds some nice features.  What Google has done is made the whole review, rating, and recommendation service much easier and more fun to use.  Google Places is on one of the first areas searchers see when [...]

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Advanced gMail Tips

November 11, 2010

This blog screencast is for anyone who is a current gMail user and wants to learn some tips to make gMail easier to use and to cut down on the time they spend doing email each week.  It is also the follow up to the last blog article on why gMail and the basic setup. [...]

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Why gMail and how to integrate existing email accounts

September 9, 2010

gMail is fast becoming the #1 email system and for good reason.  The engineers over at Google created gMail to handle their ever increasing amount of spam and vast amounts of email they received on a daily basis.  Here are just a few key reasons you should think about switching: Spam- Google offers the best [...]

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Customize your Facebook Fan Page with a Welcome Tab

August 13, 2010

Note: If you need help getting started with Fan Page basics, see the previous post about Promoting Your Business Through Facebook Make the most of your Facebook Fan Page by adding customized features that make you stand out from the crowd and engage your fans in a way that keeps them coming back. A simple [...]

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Restoring Facebook’s Privacy settings to private

July 7, 2010

Although this is not the typical article that I write for this blog, I think it is still important to go over none the less.   Many if not all of us use Facebook for personal use as well as helping our business grow after all.   Facebook polices on privacy keep changing all the [...]

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Grade your website

March 22, 2010

Today I want to talk about one of my favorite online tools.  HubSpot (who maintains a terrific blog on internet marketing) offers this tool for free use called Website Grader.  All you need to do is input your website address, list some competing website and put in your email address.  Give it a few minutes [...]

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Where have you been?

February 24, 2010

Just wanted to give a quick update on what is cooking for Optimal Web.  We are on the tail end of complete re-design for our website.  We are shooting to launch the new site by the end of the week.  We are also restructuring our SEO packages and web design packages and will have some [...]

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Easily Re-size Photos

November 3, 2009

Most of the ways you capture pictures will do so at the highest resolution.  This is great and you don’t want to change a thing here.  You always want to capture it at the best quality because you can always go down but you can’t go up.  You just need to re-size the photo so [...]

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Promoting your business through Facebook

October 22, 2009

Chances are you use Facebook all the time for personal use but how do you make it work for your business?  In the past business owners would simply create a new profile for their business and in this fashion it functions identically to the normal account.  Facebook however has just changed their policy that all [...]

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Email…reinvented: Google Wave

October 2, 2009

I have been hearing a lot of buzz about Google Wave but until I watched the below video I could not quite wrap my head around it.  The basic premise is that email is old (40 years old) and Google asks the question, “What if Email was invented today?”.  Google Wave looks amazing and could [...]

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